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Welcome to the property management blog, where we look at issues impacting the world of property management. Today I want to look at how we develop sales cultures in our companies.

Here are some of the basic signs that you have a sales culture.

If your people…

talk about sales and sales terminology

create selling rituals

share tales of great sales

encourage those who ask for the sale

track sales efforts and results

celebrate the small successes

duplicate the winning strategies

Look at the habits of your people and if you are not seeing these things, you need to get back to the drawing board.

Think about it.

bye for now,

Tron

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Welcome to the property managment blog, where we look for interesting issues in the apartment, commercial and retail property world.

I was watching an interesting program on cable TV the other day where the subject was a “green building” in Atlanta. It was fascinating to see how many small design changes created huge savings in energy. Most of the design changes were not radical at all. Most were simply tweaks of what is done already. The result of green structures in a place like Atlanta could be very beneficial. The Atlanta Metro area is such a hot spot for real estate development, that the increase in temperature caused by all the glass, stone, steel and concrete causes thunderstorms to the east and south of the city. Wow.

I was just looking through Busness 2.0 and saw an article on how much money people might make replacing oil as our main energy source. Can you imagine how much energy you could produce if you had all your buildings coated in and roofed with material that made electricity from the sun? This is present day technology. Another year or two and the price will come down as production and design of these materials become more efficient. You owe it to yourself to do some research ont he tpoic and start plugging these technologies into future projects. The payback is long-term in most cases. But the payback will shorten as the technology becomes more available.

Let me know what green design elements you are already using. I’d be interested in sharing that with readers.

bye for now, Tron

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Welcome to the property management blog,where we try to give you some insight into residential and commercial property management based on PhoneSmart’s unique position.

I am attending the Multi Family Brainstorming session in Orlando this week. I went to the opening reception and met a few fun people. One of the things they do to break the ice is to have a costume party on the first day. They set out a table for people to pick costume stuff up and invent a costume. it is a great way to make a fool of yourself and share a few chuckles with your fellow seminar attendees. It also helps create an atmosphere of fun where people are not afraid to bring up interesting and hairbrain marketing ideas. Most good ideas didn’t start as good ideas, even if the person who first thought the idea, thought the idea was a good one. Do you know what I mean? Everyone loves to say, “It won’t work.” “That’s silly.” and other un-encouraging things when you have an idea. This tends to make people not want to have ideas, or at least not want to talk about them or try to implement them.

We all know the only way to have innovation is to keep thinking up things to try and then trying them. But most of us are not surrounded by supportive people, nor are we often supportive to others. Well knock it off! Start surrounding yourself with people who will support your ideas and help you develop the ones that turn out to have merit. And start being a supportive person to the people in your circle who have ideas, whether you like the ideas or not. I thought Jiffy Lube was a stupid idea. Wow. Was I wrong about that one.

Bye for now, Tron

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What does it take to get set up with PhoneSmart Call Center Services?

1. Buy-in up and down the line. If everyone in the organization is committed to using PhoneSmart to turn missed rental opportunities into signed leases, you will be successful.
2. Property information. We will provide you with questionnaires and forms to fill out, so we can build the screens that our reps use to sell your property. The better the information, the better we can sell your property to your potential renters.
3. Access to your staff. We need to be able to contact your staff people, particularly the site staff and their immediate supervisors in order to learn as much as we can about your property and in order to teach your people best practices for using our service. We normally have one or two people on our staff coordinating the set-up for you. We try to make it run as smoothly as possible.
4. A solid follow-up system. We can set appointments, take reservations, start applications and create leads, but it is up to your staff to finalize the leases. We can help you create a strong follow-up system if you do not have one in place. You will double the conversion rates of our leads, reservations and appointments by using a thorough follow-up system. If you are making the time and dollar investment to put us to work for you, you will want to maximize the returns.
5. Access to your dial tone provider. We normally like to place the call forward orders in order to minimize the pain you will experience in dealing with the phone companies. Many times the phone companies do the orders correctly the first time. But when they do the orders incorrectly, it can be quite a hassle.
6. Someone tracking ROI. We can give you approximate ROI figures based on what we assume you should be converting to leases. We need you to track our results carefully so we can analyze the program correctly and so we can show you how profitable a partner we are to you.
bye for now, Tron

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